In short, Serious Protein is the perfect protein powder for those looking to support muscle gains, or if you're on a calorie controlled diet and trying to lean out. It's designed to fit into every serious athlete's lifestyle by combining fast, slow, and medium speed digestion proteins into the same formula resulting in exceptional nutrient delivery and incredible results. Serious Protein is not about fancy packaging, high-carb flavours or the rip-off pricing. it's about amazing value, huge protein levels, and incredible results in your training and diet.