Unlock Your Hair's Potential with Every Drop! ✨ Protect your hair from heat damage with every use. Enjoy a non-greasy finish that won’t weigh you down. Prep and style your hair in just a few simple steps. Experience the magic of argan oil for a sleek, polished look. Join a global movement of men who trust Forte Series for their hair care. Shine Enhancer Natural Ingredients Hydration Boost The Alex Costa Hydrating Argan Oil Daily Hair Serum is a sulfate-free, lightweight serum designed for men to hydrate and style dry, damaged hair. Infused with natural argan oil, it provides a non-greasy finish while protecting against heat damage, making it perfect for daily use. Founded by influencer Alex Costa, Forte Series offers salon-grade products trusted by a global community.