🌟 Elevate your hair game with nature's best-kept secret! Join generations who trust Aveeno for their hair care needs. Infused with wholesome ingredients for a nourishing experience. Preserve your vibrant hues with our sulfate-free blend! Protect your color and prevent fading with every wash. Oat's calming properties ensure a happy scalp. Oat-based formula Blackberry infusion Strengthens color-treated hair Aveeno Blackberry Quinoa Protein Blend Shampoo is a sulfate-free, paraben, and dye-free formula designed specifically for color-treated hair. Infused with oat, blackberry, and quinoa protein, it strengthens strands, prevents fading, and promotes a healthy scalp. This 12 Fl Oz shampoo is perfect for daily use, ensuring beautiful hair from root to tip.