e.l.f. Wow Brow Gel, Volumizing, Buildable, Wax-Gel Hybrid, Creates Full, Voluminous-Looking Brows, Locks Brow Hairs In Place, Deep Brown

This Taupe Brow Gel is PERFECT for filling in and extending eyebrows that have lost their shape and length with age. I'm 74 and have silvery gray hair, and Taupe is the perfect color. The gel is thick and dries quickly and stays on all day and is easily removed with soap and water. I wish the container was a little larger, but the price is fair, and I will continue to use the e.l.f. WOW Brow Gel!!

I'm going to be honest, I was looking for a "dupe" for the Glossier Boy Brow when I was recommended this product. Now, I wouldn't say this is a total dupe or replacement, but this stuff is pretty good. It is decent stuff. It definitely gives color and fluff. I am actually very satisfied with the job this is doing to my brows. Once you apply it, it holds your brow hairs in place, but it also doesn't make them feel like you put on blob of gel to your brows. Its a feathery, lightweight feel and hold. I pair this with some hair strokes from a brow pencil, then top that off with this product and Voila! You got yourselves a pair of brows. For $5, this is the one you want to have in your makeup bag. I also feel this is great for travel. I feel like this is a long wear product where it doesn't budget easily. I will be repurchasing. Wish they had a "black" color; the darkest color does the job though. The brush is a good size too. A little bit goes a long way and I also feel like it is "buildable".

I ordered the Deep Brown color. I apply the e.l.f. Brow Laminating Gel first, before I apply the Wow Brow Gel. I thought the Wow Brow Gel size would be bigger than what I have received, but it’s really tiny. It’s a little tricky to apply the Wow Brow Gel because the gel is a bit lumpy when you want to put it on the applicator. But I really like the laminating gel and I think the Wow Brow Gel is not necessary for me.

I L😍VE this eyebrow gel! After trying many different types of products on my thinning, graying, coarse brows—from pencils to powders to dyes—this is by far the easiest to use and most natural looking for me. It goes on effortlessly leaving the brow hair free of clumps and the skin free of tacky, unnatural coloring. After application, it can be brushed leaving natural colored brows, rather than garish, gaudy ones.

My first impression of this product is that it is amazing, especially considering the price. I've purchased brow products from more expensive product lines and I much prefer this. It provides a subtle color to fill in more sparse sections of the brow, provides good hold and shape, and so far doesn't appear to be flaking- and I've been checking for flakes in my magnifying mirror.

Meh. I have sparse medium brown brows. I’m 58. The color is truly taupe and works well with my brows but I don’t notice any “fibers” that thicken or seem to add to my brows. Literally taupe mascara. The price is right and (with a pencil) this works as a brow tamer once I’ve done some work

Super happy with this brow product! I have tried many, wanting a natural look, had settled on one that was good but the good reviews this one got tempted me to try. I paid nearly one third for this brow product as my normal one, and I like it better! Goes on smoother and builds without lumping, very user friendly, stays on through farm work! exercise, and anything else, all day no smearing. Looks really natural, and you can create as much volume as you want. I love it! I am a life customer!

This product is very good. It looks natural and not painted. The color is a perfect match. And best of all it lasts all day. No flaking or smearing.