Turn up the brow wow! The Rimmel Brow This Way Professional Eyebrow Pencil is an iconic brow tool: an eyebrow pencil with a built-in brush. First, use the brush to tame and sweep your brows into place. Then fill and shape your arches using the long-wearing smudge-proof Rimmel eyebrow pencil. For the most natural eyebrow look, it’s best to use short strokes – by flicking upwards you can create the look of tiny brow hairs. Then your arches are on point with the ideal eyebrow tint! With 6 shades, there’s now a fabulous color fit for virtually every brow.