Product Description L'Oreal Paris preference 5 palma natural brown is legendary for its lustrous colour results and fade-resistant formula. It comes with a precious high shine elixir. Simply add it to the mix. Experience the premium performance of preference with colour radiance for up to eight weeks. Improved fragrance for a better colour experience. The classic brown shade designed for women who want a subtle, yet natural-looking, good colour. Suits every skin tone. If you have a lot of grey, this shade will cover them completely. High shine conditioner enriched with a UV filter and Vitamin E. Use week after week to leave colour lustrous and hair silky-soft. Permanent hair colour in group III. Provides grey coverage. It has a gel texture with 30 minutes development time. Available in brown colour. Ambient type storage. Directions 1. Apply the hair color gel and leave it on for 30 minutes. 2. Rinse the hair color off after 30 minutes. 3. Use the high shine conditioner enriched with a UV filter and Vitamin E on a weekly basis to maintain hair shine and softness.