💄 Elevate your lip game with Maybelline's Ruler – where bold meets beautiful! Say goodbye to smudges with a fast-drying liquid that sets in seconds. The unique arrow applicator ensures a smooth, precise line every time. Experience a stunning 16-hour wear that keeps you looking flawless all day. Enriched with highly concentrated pigments for an intense, eye-catching hue. Safe and odourless, perfect for all-day wear without irritation. 16hr wear vibrant color precise applicator The Maybelline New York Liquid Matte Lipstick in the shade Ruler offers a velvety matte finish that lasts up to 16 hours. Its innovative elastic ink technology ensures non-transferable coverage, while the highly concentrated pigments deliver vibrant color. The precise arrow applicator allows for effortless application, making it a must-have for any makeup enthusiast.