Davis conditioning shampoo is a luxurious. Body-building formula that results in a clean, shiny and healthy looking coat. Made with special conditioners, this pH balanced shampoo replenishes natural moisture, softens and helps prevent mats especially on Long coated breeds. It is also fortified with vitamin E and lanolin which penetrate deeply to revive overworked hair and skin without unwanted oils or waxes. Davis conditioning shampoo rinses residue-free and reduces static with each use.