Explore Iconic David A Aaker Collections

Stay ahead of trends with the latest David A Aaker launches and exclusive releases.

Marketing Research 11th Edition

Marketing Research 11th Edition

4.2
USStore
428 Br
Brand Leadership: Building Assets In an Information Economy

Brand Leadership: Building Assets In an Information Economy

USStore
114 BYN
Marketing Research, 13th Edition

Marketing Research, 13th Edition

UKStore
589 Br
Building Strong Brands

Building Strong Brands

4.4
USStore
315 Br
David AakerAaker on Branding: 20 Principles That Drive Success

David AakerAaker on Branding: 20 Principles That Drive Success

4.4
USStore
291 Br
Owning Game-Changing Subcategories: Uncommon Growth in the Digital Age

Owning Game-Changing Subcategories: Uncommon Growth in the Digital Age

5
USStore
69 Br
Strategic Market Management, 11th Edition

Strategic Market Management, 11th Edition

4.6
UKStore
392 Br
Creating Signature Stories: Strategic Messaging that Energizes, Persuades and Inspires

Creating Signature Stories: Strategic Messaging that Energizes, Persuades and Inspires

4.3
USStore
50 Br
Brand Relevance: Making Competitors Irrelevant

Brand Relevance: Making Competitors Irrelevant

4.4
UKStore
81 Br
Brand Relevance: Making Competitors Irrelevant

Brand Relevance: Making Competitors Irrelevant

USStore
118 BYN
Developing Business Strategies 6th Edition

Developing Business Strategies 6th Edition

4.4
USStore
624 Br
Marketing Research, Thirteenth Edition

Marketing Research, Thirteenth Edition

USStore
709 BYN
Strategic Market Management 11e

Strategic Market Management 11e

4.7
USStore
382 Br
Building Strong Brands by David A. Aaker (1995-12-12)

Building Strong Brands by David A. Aaker (1995-12-12)

UKStore
133 Br
Developing Business Strategies

Developing Business Strategies

4.4
UKStore
225 Br
Strategic Market Management 11e

Strategic Market Management 11e

4.7
USStore
382 Br
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity

Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity

USStore
497 Br
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity

Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity

4.1
INDIAStore
158 Br
Building Strong Brands [Paperback] David Aaker

Building Strong Brands [Paperback] David Aaker

4.3
INDIAStore
208 Br
Las marcas segun Aaker / Aaker On Branding: 20 Principios Para Conseguir El Exito

Las marcas segun Aaker / Aaker On Branding: 20 Principios Para Conseguir El Exito

4.4
INDIAStore
58 Br
Aaker on Branding: 20 Branding Principles That Drive Success: 20 Principles That Drive Success Paperback – 17 September 2015

Aaker on Branding: 20 Branding Principles That Drive Success: 20 Principles That Drive Success Paperback – 17 September 2015

4.1
INDIAStore
31 BYN
Creating Signature Stories: Strategic Messaging that Energizes, Persuades and Inspires

Creating Signature Stories: Strategic Messaging that Energizes, Persuades and Inspires

4.3
INDIAStore
198 Br
Owning Game-Changing Subcategories: Uncommon Growth in the Digital Age

Owning Game-Changing Subcategories: Uncommon Growth in the Digital Age

INDIAStore
16 Br
Developing Business Strategies

Developing Business Strategies

4.3
INDIAStore
FREE
From Fargo to the World of Brands: My Story So Far

From Fargo to the World of Brands: My Story So Far

4.5
INDIAStore
398 Br
Brand Equity & Advertising: Advertising's Role in Building Strong Brands (Advertising and Consumer Psychology)

Brand Equity & Advertising: Advertising's Role in Building Strong Brands (Advertising and Consumer Psychology)

INDIAStore
509 Br